The Light Proof™ bottle preserves the nutritional value, freshness and taste of milk. Research, prototypes and testing spanned many countries (South Africa, USA, Italy, Spain, Portugal, UK, Australia, NZ) and involved numerous experts and taste tests. The key to the innovation was to apply triple layer technology to Fresh Milk/Cream, ensuring the HDPE bottle was still light weight and recyclable. The inside and outside layers are opaque; the middle layer is the game changer; coloured black, it blocks out 100% of light.

The Good Design Selection Awards™ are presented to products or services that, in the opinion of the Judges, have satisfied the criteria for good design. The Judging Panel is made up of leaders in the fields of industrial design, engineering, architecture, software and electronics design, service design, design strategy and communications design. Each Judge is elected based on their area of expertise and ability to bring an individual perspective in the search for the very best in good design.

Applying one of the most rigorous evaluation processes in the world, the Good Designs Australia Judges closely inspect all entries and critique them according to strict design evaluation criteria: Form, Function, Safety, Sustainability, Quality, Commerciality and Innovation.